ZOZO, Inc. operates online shopping websites in Japan and internationally. Its services include ZOZOTOWN, a fashion e-commerce site; WEAR, an outfit-sharing app; the Multi-Size platform, which lets users select height and weight to find their ideal size; ZOZOUSED, a secondhand and vintage apparel site; ZOZOFIT, a body management service; ZOZOGLASS, a skin tone capturing device for cosmetic color selection; ZOZOMAT, a 3D feet measuring tool; ZOZOSUIT, a 3D measurement bodysuit; and PayPay mall. The company also engages in the advertising business. Formerly known as Start Today Co., Ltd., it changed its name to ZOZO, Inc. in October 2018. Incorporated in 1998, it is headquartered in Chiba, Japan, and is a subsidiary of Z Intermediate Holdings Co., Ltd.