TOKYO BASE Co., Ltd. sells clothing products in Japan through physical and online stores. Its stores operate under the STUDIOUS, THE TOKYO, UNITED TOKYO, PUBLIC TOKYO, CITY TOKYO, CONZ, RITAN, and JAPAN EDITION brand names. The company was formerly known as Studious Co., Ltd. and changed its name to TOKYO BASE Co., Ltd. in June 2016. It was incorporated in 2008 and is headquartered in Tokyo, Japan.