NEW ART HOLDINGS Co., Ltd.

NEW ART HOLDINGS Co., Ltd. operates a bridal jewelry business in Japan. It offers bridal and fashion jewelry, artworks, and plans and operates art auctions. The company also runs esthetic salons, manufactures and sells cosmetics and health food products, engages in food processing, resort development, art dealing, and develops and sells sporting goods. It offers engagement and marriage rings under the Ginza Diamond Shiraishi and Excelco Diamond brands. Formerly known as New Art Co., Ltd., it changed its name to NEW ART HOLDINGS Co., Ltd. in October 2018. Incorporated in 1966, it is headquartered in Tokyo, Japan.