LifeVantage Corporation identifies, researches, develops, formulates, and sells advanced nutrigenomic activators, dietary supplements, nootropics, weight management, gut health, and skin and hair care products in the United States and internationally. Its product lineup includes Protandim, LifeVantage Omega+, LifeVantage ProBio, LifeVantage IC Bright, LifeVantage Daily Wellness, LifeVantage Rise AM and Reset PM System, LifeVantage D3+, P84 System, MindBody GLP-1 System, Petandim for Dogs, and Axio. Under the TrueScience brand, it also offers anti-aging skin care products such as liquid collagen, facial cleansers, eye cream, moisturizing cream, sunscreen, perfecting lotions, and hand creams, as well as shampoos, nourishing conditioners, and scalp serums. The company sells through its website and a network of independent consultants and is based in Lehi, Utah.