Silver Bullet Data Services Group PLC

Silver Bullet Data Services Group PLC provides data and digital transformation services and tools for marketing and advertising. It operates through two segments, Customer Experience (CX) Services and the 4D Platform, serving clients in the United Kingdom, the rest of Europe, the United States, and internationally. Its offerings include strategic consultancy and analysis, technical implementation, data activation, measurement and ROI, managed services, Silverbullet Cloud, the 4D privacy-first contextual targeting and insights platform, and data enrichment and AI measurement solutions. Formerly Silver Bullet Data Services Group Limited, it changed its name to Silver Bullet Data Services Group PLC in June 2021, was incorporated in 2013, and is headquartered in London, the United Kingdom.