Tesla IncRivals' retreat left Tesla with virtually no serious domestic competition, letting it reclaim 52% US EV market share.
Tesla has reclaimed a 52% share of the US electric vehicle market even as overall industry sales fell 30% through August, according to The Wall Street Journal, while Tesla's own sales were off 16%. The recovery follows a brutal stretch in which Tesla stock fell from $436 a share at the start of 2025 to $240 by late April, wiping out more than $500 billion in market capitalization, and S&P Global Mobility Research found brand loyalty had plunged. GM, Ford, and rivals based in South Korea and Europe have largely abandoned their US EV ambitions and retooled factories for other products, leaving Tesla with virtually no serious domestic competition. Tesla now relies on just two models, the Model Y and Model 3, after discontinuing the Model S and Model X, and no major overhaul appears planned in the near term. Its Full Self-Driving Supervised software is widely regarded as the industry's best, and a large base of subscribers paying $99 a month positions Tesla to capitalize quickly if regulators approve real self-driving.
Tesla IncRivals' retreat left Tesla with virtually no serious domestic competition, letting it reclaim 52% US EV market share.
Ford Motor CompanyFord has largely abandoned its US EV ambitions and retooled factories, ceding the market to Tesla.
General Motors CompanyGM has largely abandoned its US EV ambitions and retooled factories, leaving Tesla with virtually no serious domestic competition.