APR LTD

APR, the independent global marketing production advisory, has appointed Patrick Lafferty as Chief Executive Officer. The move completes a planned succession process that began with Lafferty's appointment as President earlier this year, and owner and founder Jillian Gibbs will now focus on industry representation and advancing production as a strategic business discipline. Lafferty brings more than 25 years of leadership experience from roles at Acceleration Community of Companies, mcgarrybowen, Translation, BBH North America, and Discovery's Travel Channel. APR advises more than 400 brands worldwide, including Fortune 500 companies such as Constellation Brands and Google, and operates across 55 cities with intelligence informed by billions of dollars in annual marketing production spend.