Comscore, Inc. is an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. Its products include Comscore TV National and Comscore TV Local, Media Metrix Multi-Platform, Mobile Metrix, Video Metrix, Plan Metrix, Total Home Panel Suite, CCR, Comscore marketing solutions, Lift Models, and Survey Analytics. It also offers Activation Solutions, OnDemand Essentials, Movie Solutions, and Hollywood Software Suite. The company serves digital publishers, television networks, movie studios, content owners, brand advertisers, agencies, and technology providers, and was incorporated in 1999 with headquarters in Reston, Virginia.