Forrester Research Inc

Forrester Research, Inc. is an independent research and advisory company operating in the United States, Europe, the United Kingdom, Canada, Asia Pacific, and internationally. It operates in three segments: Research, Consulting, and Events. The Research segment offers subscription services, including Forrester Decisions, which provide business and technology leaders with content such as future trends, predictions, market forecasts, consumer and business buyer data, best practice models and tools, benchmarking data, and technology and service market landscapes with vendor evaluations. The Consulting segment provides consulting projects, content marketing, and advisory services, while the Events segment hosts events related to business-to-business marketing, sales and product leadership, customer experience, security and risk, and new technology and innovation. Products and services are sold through a direct sales force. The company was incorporated in 1983 and is headquartered in Cambridge, Massachusetts.

Artificial Intelligence▲

Forrester Research shares jump 8.4% on AI platform momentum

Forrester Research shares surged 8.4% in the last trading session to close at $7.97, driven by accelerating AI adoption and increased client engagement with its Forrester AI platform, which features integrations with Microsoft Teams and Copilot. The company is also seeing improved client retention and an expanded research and product portfolio. Forrester is expected to report quarterly earnings of $0.27 per share, a 47.1% decline from the prior year, on revenues of $96.92 million, down 13.2%. The consensus EPS estimate has remained unchanged over the last 30 days, and the stock carries a Zacks Rank #3, or Hold.

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Artificial Intelligence

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