MC Group Public Company Limited

MC Group Public Company Limited (MC) has set a sales growth target of 8% for the fiscal year 2026/27, following nearly 10% growth in July, the start of the new fiscal year. CEO Matthew Kij Othan revealed in an earnings call that the company will target the Gen Z market, which currently accounts for 21% of total sales, through collaborations with influencers such as "Lert" and the launch of new products under the MCJ brand, including Airport Look, Track Pant, and Hoodie. Meanwhile, the company is accelerating McShop.com, which saw sales grow 2-3 times during July-August, aiming to increase the online sales share to 30% from the current 27% to cope with higher marketplace fees and maintain a gross profit margin (GPM) of 64% despite the rising share of online and MCJ products. The company continues to expand branches at PTT gas stations, which number over 140, and is the top partner of PTTOR, while also enlarging store sizes to 100 square meters. Offline channels remain the main revenue source, accounting for 73% of total sales, and the company has a history of consistently paying out nearly 100% of net profit as dividends.

MC Group (MC) reported fiscal year 2026 results with total revenue of 4,402 million baht, up 6%, and net profit of 701 million baht, down 7.8% from the previous year. Online sales hit a new record of 1,152 million baht, growing 61.8%, accounting for 26% of total revenue. Meanwhile, retail store and department store channels saw revenue declines of 7.2% and 3%, respectively. The board approved a second-half dividend of 0.36 baht per share, bringing the full-year dividend to 0.88 baht per share, representing a yield of 7.59%. The ex-dividend date is November 4, 2026. For fiscal year 2027, the company plans to fully penetrate the online market and expand its Gen Y and Gen Z customer base to 80% within three years, while using AI to analyze customer behavior and increasing members to 1.9 million.

MAC Group announced its results for fiscal year 2026, with total revenue of 4,402 million baht, up 6%, and net profit of 701 million baht, down 7.8% from the previous year. Online sales surged 61.8%, setting a new record at 1,152 million baht, accounting for 26% of total revenue. The board approved a dividend of 0.36 baht per share for the second half, bringing the full-year dividend to 0.88 baht per share, with a yield of 7.59%. The XD date is November 4, 2026. For fiscal year 2027, the company aims to fully pursue online expansion, growing its Gen Y and Gen Z customer base to 80% within three years, while adopting AI for customer data analysis. It holds over 1,983 million baht in cash to support investments.

MC targets sales of 4.8 billion baht for 2027, up from this year, when nine-month sales reached 3.5 billion baht. The company will step up marketing to expand its Gen Y and Gen Z customer base, aiming to lift the share of these two groups to 80% within three years from about 68%, while renovating stores and launching new products, including the Mc JEANS x ALANLERT: Memory in the Rain collection, which is expected to generate about 50 million baht in sales over four months of 2026. MC also confirmed it will maintain continuous dividend payments.