Bangkok Ranch PCL

Bangkok Ranch Public Company Limited produces and sells duck meat products through its subsidiaries in Thailand, the Netherlands, Singapore, Hong Kong, and other international markets. It operates duck farms, hatcheries, feed mills, slaughterhouses, and distribution centers. The company offers raw duck portions such as breast fillets, drumsticks, and wings, along with by-products including feet, liver, stomach, neck, and tongue. It also provides pre-cooked products like roast duck and smoked duck meat, and ready-made consumer products under the Dalee, Duck-To, and Canature brands, plus private labels for wholesale and retail markets. In addition, it runs laboratories offering microbiology and chemistry services for food, feed, water, environmental samples, carcass rinse, and animal feces. Founded in 1984, the company is based in Samut Prakan, Thailand.

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BR Targets B2B2C Market with Complete Duck Menu Solutions

Bangkok Ranch Public Company Limited, or BR, has unveiled a strategy to penetrate the B2B2C market by offering complete duck menu solutions for restaurants and hotels. Mr. Pana Suchaovanich, Executive Director of BR Group, revealed that the company is ready to deliver duck products across three categories: fresh raw duck, pre-cooked duck, and ready-to-eat duck dishes, helping operators reduce preparation steps and complexity. He also emphasized the company's strength in world-class production standards, starting from importing breeding stock from England, raising them in clean, disease-free closed-farm systems without hormones or growth promoters, resulting in firm meat with low fat. This year, the company will focus on proactive plans in both B2B and B2C markets to drive sustained growth.

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