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Kohl's Adds Babies"R"Us Shops to 56 More Stores as Sales Slide
Kohl's is expanding its Babies"R"Us partnership to an additional 56 existing stores this month, part of an effort to win back customers as comparable sales fell 0.9% year over year in the second quarter and operating income dropped 6.5%. The new shops include 25 Kohl's locations in California, 20 in Texas, two in New York, two in Illinois, and one each in Arizona, Colorado, Idaho, Nebraska, New Jersey, Oregon, and Pennsylvania, and will carry strollers, car seats, feeding supplies, toys, and nursery decor along with new brands such as Hallmark gift sets and Millie Moon diapers. Kohl's also said it is rolling out a Babies"R"Us gifting assortment in all of its stores this fall, with more baby gift options under $25. The push comes as off-price retailers gain ground: Placer.ai data showed traditional apparel retailers saw a 3.5% year-over-year decline in customer visits in the second quarter of 2026, while visits to Ross Dress for Less rose 16.4% and dd's Discounts climbed 8.4%. GlobalData Retail analyst Neil Saunders said Kohl's comparable sales have now declined for eighteen consecutive quarters, adding that the streak does not convince him the business is in full recovery.
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Kohl's Q2 profit boosted by tariff refunds despite sales dip
Kohl's reported second-quarter net income of $151 million, or $1.28 per diluted share, for the quarter ended 1 August 2026, a significant surge over last year's adjusted net income of $64 million, despite a slight sales decline. The company attributed approximately $100 million of tariff refunds to gross margin gains, which rose 305 basis points to 43.0%. Operating income came in at $261 million, down from the GAAP figure of $279 million a year earlier but up from the operational baseline of $161 million. For the year to date, net sales fell 1.2% to $6.3 billion, with comparable sales down 1.0%. The financial boost allowed Kohl's to raise its fiscal 2026 outlook and restart its share repurchase program, with up to $100 million of shares to be bought back under its existing $3 billion authorization. The retailer now expects full-year comparable sales to range from a 1.5% decrease to flat and raised its adjusted diluted EPS forecast to between $1.80 and $2.40.
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Kohl's Names Ryan M. Waymire Chief Merchandising Officer
Kohl's has appointed Ryan M. Waymire as its new Chief Merchandising Officer, effective September 28, reporting to CEO Michael J. Bender. Waymire brings 25 years of retail experience from Walmart, Amazon, and Target, most recently serving as SVP of Fashion at Walmart U.S. In his new role, he will oversee all merchandising functions, including buying, omnichannel merchandising, product design, and sourcing. He replaces Nick Jones, who has held the position since 2023 and is leaving the company. CEO Bender praised Waymire's track record in transforming merchandise strategies and integrating collaborations and social media influencers into product stories.
Kohl's Q2 2026 Earnings: Comps Down 0.9%, Raises Full-Year Guidance
Kohl's reported second-quarter 2026 results with comparable sales down 0.9%, a sequential improvement, and raised its full-year guidance, citing tariff refunds and continued progress on key initiatives. Net income was $151 million, or $1.28 per diluted share, and the company resumed its share repurchase program for the first time since 2022, planning to buy back approximately $100 million in stock in 2026. Gross margin improved 305 basis points, benefiting from about $150 million in tariff refunds, of which roughly $100 million hit cost of merchandise sold. The company now expects full-year comp sales in the range of a 1.5% decrease to flat, adjusted operating margin of 3.5% to 4%, and adjusted EPS of $1.80 to $2.40, including a $0.65 tariff refund benefit. Management highlighted strength in Home, Kids, and Juniors, while Sephora at Kohl's sales declined 4% due to expanded distribution of key brands.
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Walmart, e.l.f. Beauty cut prices with tariff refunds
Major retailers and consumer goods companies are directing tariff refund payments toward price cuts as inflation-fatigued shoppers pull back on spending, according to The Wall Street Journal. The refunds trace back to a Supreme Court decision earlier this year holding that the International Emergency Economic Powers Act did not give President Donald Trump authority to impose those tariffs, an outcome that set off more than $160 billion in payments back to importers. Walmart said it rolled back prices on 11,000 items, including ground beef, using roughly $2.9 billion in tariff refunds, with CFO John David Rainey noting shoppers began making visible spending trade-offs in June as gas prices climbed above $4 a gallon. E.l.f. Beauty, which received about $50 million in refunded tariff payments, permanently lowered prices across around 10% of its catalog after a test that dropped the Halo Glow Skin Tint's price by $4 and drove unit sales up close to 40%; net sales for the quarter ended June 30 climbed 36% to $479.4 million. Tractor Supply channeled its refunds into shielding customers from freight and fuel cost increases, lowering prices on products including pine shavings and premium pet food, while its gross margin edged up to 37.1% for the quarter ending June 27 from 36.9% a year earlier. Not every retailer is passing refunds to shoppers: Lowe's CEO Marvin Ellison told CNBC the company received roughly $80 million in refunds and chose to direct them toward shareholder returns, and Kohl's CEO Michael Bender said the company put $100 million of its refunds into its gross margin and plans to invest the remainder in deeper inventory. Burlington Stores said it plans to reinvest all $55 million of its tariff refunds into lower prices over the second half of its fiscal year.
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Kohl's Raises Profit Outlook as Tariff Refunds Drive Most of the Gain
Kohl's Corporation raised its profit outlook after reporting a mixed fiscal second quarter, with adjusted diluted EPS rising to $1.28 from $0.56 a year earlier, while comparable sales fell 0.9% for an 18th consecutive quarter. The company received approximately $150 million in tariff refunds during the quarter, of which about $100 million reduced merchandise costs and benefited gross profit. Gross margin expanded 305 basis points to 43.0%, but CFO Jill Timm said that without the tariff benefit, the increase would have been only about five basis points, meaning roughly 98% of the expansion came from the refunds. Kohl's raised its full-year adjusted EPS forecast to $1.80-$2.40 from $1.00-$1.60, with approximately $0.65 of the $0.80 midpoint increase attributed to the refunds. The company also restarted its share-repurchase program, citing a stronger balance sheet and confidence in its direction, while CEO Michael Bender noted that low- and middle-income customers remain under financial pressure.
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Abercrombie & Fitch Leads Retail Earnings Surge
Shares of Abercrombie & Fitch Co. surged 35.7% after the company reported second-quarter fiscal 2026 earnings of $2.42 per share, beating the Zacks Consensus Estimate of $1.95 per share. Kohl's Corporation's shares rose 1.5% after it reported second-quarter fiscal 2026 earnings of $1.28 per share, surpassing the Zacks Consensus Estimate of $0.55 per share. Shares of The J. M. Smucker Company jumped 4.3% after the company reported first-quarter fiscal 2027 earnings of $3.24 per share, outpacing the Zacks Consensus Estimate of $2.21 per share. Williams-Sonoma, Inc.'s shares gained 1.2% after the company reported second-quarter fiscal 2026 earnings of $2.1 per share, beating the Zacks Consensus Estimate of $2.05 per share.
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Kohl's Earnings Signal Low-Income Recession
Kohl's reported $3.3 billion in revenue with less than 1% sales decline, but low-income consumer stress is already pulling McDonald's and Walmart down too. Diesel prices have surged over 40% year over year, pushing freight costs higher across 70% of US goods shipments and squeezing consumers further. The Strait of Hormuz blockade is cutting off fertilizer supply chains, driving agricultural prices up as half of Americans already live paycheck to paycheck.
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Midday movers: Abercrombie surges, Intuit slides on weak guidance
Abercrombie & Fitch soared 37% after trouncing fiscal second-quarter estimates and raising its full-year outlook, with adjusted earnings of $2.42 per share and revenue up 5% to $1.27 billion, helped by tariff refunds and stronger growth at its Abercrombie unit. Intuit fell 4% after offering disappointing fiscal year 2027 guidance of $23.3 billion to $23.5 billion in revenue, below the $23.7 billion analyst estimate, though its fiscal fourth-quarter earnings and revenue beat expectations. Meta Platforms jumped 3% after reaching a settlement with state attorneys general in a case alleging it made its apps addictive to teenagers. Zoom Communications dropped 7% after its third-quarter forecast of $1.46 to $1.48 earnings per share missed the $1.50 estimate. Kohl's rose 2% after raising its full-year outlook, partly due to $150 million in tariff refunds, and announced share buybacks of up to $100 million in 2026. J.M. Smucker climbed 3% on fiscal first-quarter revenue of $2.22 billion, topping the $2.13 billion consensus. SolarEdge Technologies jumped nearly 8% after a UBS upgrade to buy, citing an FCC policy expected to boost market share and pricing power. Semtech rose over 8% on second-quarter earnings beat, with adjusted EPS of 71 cents versus 61 cents expected. Boston Scientific fell 5% after reporting a cybersecurity incident causing product disruptions. SAP declined 3% after a UBS downgrade to neutral, citing slow delivery of agentic AI.
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Retail Q2 Beats Largely Driven by Tariff Refunds, Not Consumer Strength
Four major retailers reported Wednesday morning, all beating expectations and raising guidance, but a significant portion of those profits came from a Supreme Court decision rather than stronger consumer spending. The court struck down IEEPA tariffs on February 20th, triggering roughly $166 billion in collections from some 330,000 importers, with about $100 billion refunded as of July 31st. Walmart disclosed the largest refund, while Lowe's received $80 million, about one-ninth of Home Depot's amount. Abercrombie & Fitch reported record second-quarter net sales of $1.27 billion, up 5%, and earnings of $4.17 per diluted share, but the IEEPA refund contributed $1.75 per share, making underlying EPS about $2.42. Williams-Sonoma stood out with comparable brand revenue up 6.2%, accelerating from 4.8% last quarter, and raised its full-year outlook. Kohl's beat with EPS of $1.28 against roughly $0.55 expected, and Bath & Body Works beat despite a 2.3% sales decline. The macro data shows consumers feel better about today but worse about tomorrow, with core PCE rising 0.2% month over month. Investors should normalize for tariff refunds, watch how retailers deploy the windfall, and focus on companies that didn't need the help, like Williams-Sonoma and Sam's Club.
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Abercrombie & Fitch Soars 34% on $100M Tariff Refund and Raised Guidance
Abercrombie & Fitch surged 34% after a $100 million tariff refund pushed its adjusted earnings to $4.17 per share, more than doubling estimates and triggering a sharp full-year guidance raise. The company's net sales rose 5% to $1.27 billion, with operating margin at 19.9% versus 13.9% adjusted a year earlier. Excluding the $1.75 per-share tariff contribution, Abercrombie still beat guidance, but flat companywide comparable sales and a 3% decline at Hollister signal a traffic problem. Ross Stores, which priced in its identical tariff refund last week, fell 0.5%, while Kohl's barely moved despite reporting the same windfall, as investors rejected it on a contracting top line. Abercrombie raised its full-year outlook to $13.10 to $13.60 per share from $10.20 to $11.00, with 220 basis points of the margin upgrade tied to the refund.
Kohl's Q2 Earnings Beat Estimates, Revenue Misses
Kohl's reported second-quarter earnings of $1.28 per share, beating the Zacks Consensus Estimate of $0.55 per share and surpassing the year-ago earnings of $0.56 per share. Revenue for the quarter ended July 2026 came in at $3.52 billion, slightly missing the consensus estimate by 0.02% and down from $3.55 billion a year earlier. The company has beaten EPS estimates in each of the last four quarters. Kohl's shares have fallen about 13.4% since the start of the year, while the S&P 500 has gained 12.2%. The stock currently holds a Zacks Rank #2 (Buy), and the consensus EPS estimate for the current fiscal year stands at $1.38 on revenues of $15.38 billion.
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Intuit, Zoom, Kohl's Lead Premarket Declines; SolarEdge, Semtech Rise
Intuit shares plunged 11% in premarket trading after the financial technology platform issued fiscal 2027 revenue guidance of $23.279 billion to $23.512 billion, below the $23.7 billion analysts expected, though its fiscal fourth-quarter earnings and revenue beat estimates. The disappointing outlook dragged other software stocks lower, with the iShares Expanded Tech-Software ETF down over 1%, ServiceNow off more than 2.5%, and Workday and Salesforce each down 2%. Zoom Communications fell 7% after its third-quarter earnings per share guidance of $1.46 to $1.48 came in short of the $1.50 FactSet consensus. Kohl's declined 5% after reporting a 0.9% drop in second-quarter comparable sales, worse than the 0.6% decline expected, but the retailer raised its full-year outlook, partly due to $150 million in tariff refunds, and restarted share buybacks of up to $100 million in 2026. On the upside, J.M. Smucker climbed 5.6% after fiscal first-quarter revenue of $2.22 billion topped the LSEG consensus of $2.13 billion, SolarEdge jumped nearly 7% following a UBS upgrade to buy on a new FCC policy, and Semtech rose more than 5% after beating earnings estimates with adjusted EPS of 71 cents versus 61 cents expected. Box gained over 2% on revenue beat, while Boston Scientific fell more than 3% after disclosing a cybersecurity incident causing product disruptions, and SAP dropped almost 4% after a UBS downgrade to neutral on slow agentic AI delivery.
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Kohl's Expands DoorDash Delivery and Martha Stewart Line
Kohl's announced several developments in August 2026, including expanding Martha Stewart kitchen electrics from Amazon into Kohl's stores and Kohls.com, launching a DoorDash partnership for rapid delivery from more than 1,100 locations, and declaring a regular quarterly dividend of US$0.125 per share payable on September 23, 2026. These moves aim to refresh the merchandise mix and widen distribution ahead of the upcoming second quarter earnings release. The DoorDash partnership ties Kohl's more directly into rapid delivery for apparel and home goods, potentially affecting digital conversion and customer reach metrics. Kohl's narrative projects $15.5 billion revenue and $202.0 million earnings by 2029, assuming fairly flat yearly revenue growth and a $70.0 million earnings decrease from $272.0 million today. Some analysts are more cautious, assuming revenue drifts to about US$14.8 billion and earnings to roughly US$204 million.
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DoorDash Adds Barnes & Noble, Carter's, Kohl's and Gap to Delivery Platform
DoorDash announced new back to school delivery partnerships with Barnes & Noble, Carter's, Kohl's and Gap/Gap Factory, marking its largest push into nationwide retail, books and department stores. The partnerships extend DoorDash's delivery coverage into books, kids' apparel and broader department store categories across the US ahead of the back to school shopping period. These additions expand DoorDash's non-food offering and give users more ways to consolidate everyday and seasonal spending within the platform.
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Kohl's declares $0.125 quarterly dividend
Kohl's declared a quarterly dividend of $0.125 per share, in line with the previous payout. The dividend is payable September 23 to shareholders of record on September 9, with the ex-dividend date also September 9. Based on the current share price, the forward yield is 2.67%.
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Kohl's Shares Fall 5% After Weak Retail Reports Signal Consumer Spending Slowdown
Kohl's shares fell 5% in afternoon trading after several major retailers reported disappointing results and outlooks, signaling widespread weakness in consumer spending. Grocery chain Albertsons cut its annual sales and profit forecasts, citing pressure from softer industry trends and a more cautious consumer, which sent its shares down and dragged on rival Kroger. Tractor Supply Company also reported a 1.5% decrease in comparable store sales and updated its financial outlook. The collection of weak results from different corners of the retail industry created concerns that consumer spending is slowing, impacting investor confidence in companies like Kohl's.
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General Merchandise Retail Stocks Post Strong Q1, Kohl's Revenue Declines While Five Below Leads Growth
The eight general merchandise retail stocks tracked by this publication reported a very strong first quarter, with revenues beating analysts' consensus estimates by 2.5% and next quarter's revenue guidance coming in 2.2% above expectations. Kohl's reported revenues of $3.17 billion, down 2% year on year and in line with expectations, making it the slowest grower in the group, though its stock has risen 33.4% since the report. Five Below led the group with revenues of $1.29 billion, up 32.5% year on year and beating estimates by 5.7%, while also delivering the highest guidance raise among peers, yet its stock fell 9.1%. Ollie's Bargain Outlet posted revenues of $658.9 million, up 14.2% but missing estimates by 0.7%, and its stock dropped 16.4%. Burlington Stores reported revenues of $2.86 billion, up 14.1% and beating estimates by 2.7%, with its stock up 5.9%. Ross Stores achieved the biggest analyst estimate beat with revenues of $6.01 billion, up 20.6% and surpassing expectations by 6.6%, and its stock gained 7.6%.
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Kohl's launches AI-powered back-to-school shopping assistant with Boys & Girls Clubs support
Kohl's has launched a new back-to-school campaign featuring an AI-powered shopping assistant, alongside community support initiatives benefiting the Boys & Girls Clubs of America. The AI tool aims to help shoppers sort through choices, tailor picks to budgets, and organize lists, while the campaign emphasizes thousands of items priced under $25 to attract value-oriented customers. The company is pairing the tech push with grants to the Boys & Girls Clubs, seeking to blend convenience and charitable giving to influence brand perception and repeat visits. Investors will watch whether the assistant drives higher basket sizes, repeat visits, and improved same-store sales during this key shopping window.
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Wealthy Parents Plan 20% Back-to-School Spending Cut, Deloitte Survey Shows
Deloitte's latest back-to-school survey shows U.S. parents are becoming more cautious with school-related spending, with households earning more than $200,000 planning to cut back-to-school spending by 20% from 2025. The survey, conducted from May 22 to May 29 among 1,207 parents with at least one child entering grades K-12 in the fall, found that families earning more than $100,000 a year expect to spend less this season. Deloitte expects overall back-to-school spending to fall to $557 per child from $570 last year, roughly a 6% decline after adjusting for inflation. Technology spending, especially on laptops and smartphones, is expected to see the steepest drop at 16%, as parents shift more dollars toward clothing, accessories, and classroom supplies. Retailers such as Walmart, Target, Kohl's, and Dollar General are leaning into promotions to attract cautious shoppers, with Walmart and Sam's Club announcing lower prices on thousands of items and Dollar General offering more than 70 items for $1 or less.
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Kohl's, Chewy, Wayfair draw retail meme-stock attention on diverging fundamentals
Kohl's posted its best comparable sales in over four years, Chewy's near-zero debt and record 8% EBITDA margin sparked acquisition talk on Reddit, and Wayfair surged 29% in a month toward analyst fair value above $93. Kohl's comparable sales fell 1.1% in the fiscal first quarter, revenue reached $3.17 billion, inventory dropped 8% year over year, and revolving credit borrowings fell to zero from $545 million. Chewy's first-quarter revenue rose 8% to $3.36 billion, with Autoship at 84% of net sales and 21.5 million active customers, while a $200 million buyback was completed in the quarter. Wayfair's 5.2% adjusted EBITDA margin was its strongest first quarter in five years, but a stockholders' deficit of $2.84 billion and $2.9 billion in long-term debt keep the risk profile elevated.
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StockStory Highlights Boot Barn and Urban Outfitters as Promising Consumer Stocks, Flags Kohl's as Underwhelming
StockStory identifies Boot Barn and Urban Outfitters as two consumer retail stocks with promising prospects, while naming Kohl's as one to avoid. Boot Barn, with a market cap of $5.31 billion, has seen same-store sales average 6.3% growth over the past two years and expanded its free cash flow margin by 5.6 percentage points. Urban Outfitters, valued at $6.63 billion, posted average comparable store sales growth of 4.8% and boosted annual earnings per share growth to 42.4% through share buybacks. Kohl's, with a $1.96 billion market cap, faces disappointing same-store sales, substandard operating margins, and a 5× net-debt-to-EBITDA ratio that may limit financing options.
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Kohl's Juniors Sales Jump 10% as So. Brand Gains Traction
Kohl's juniors business grew 10% in the first quarter of fiscal 2026, led by strength from its proprietary So. brand. The performance contributed to flat to slightly positive comparable sales across the women's, kids', home and accessories businesses, making juniors one of the clearest areas of progress within the company's merchandising initiatives. Company-wide comparable sales declined 1.1% in the quarter, indicating that the strength in juniors stood out against an overall business that remains under pressure. Kohl's plans to expand the So. brand into additional dress and casual categories through its office edit collection.
Kohl's appoints Elliott Rodgers as chief operating officer
Kohl's Corporation has appointed Elliott Rodgers as chief operating officer, placing him in charge of nearly 1,200 stores, global supply chain and distribution centers, procurement, and loss prevention, reporting to CEO Michael J. Bender. Rodgers brings deep experience in retail operations, supply chain, and technology from roles at Foot Locker, Ulta Beauty, Target, and project44. The appointment adds operational depth as Kohl's pursues its turnaround agenda, which includes a focus on merchandise productivity, digital capabilities, and profitability. Kohl's recently reaffirmed its 2026 guidance for net sales and comparable sales to decline 2% to flat, underscoring that execution in merchandising, supply chain, and stores remains under pressure. The leadership change does not materially alter the near-term risk-reward balance, as persistent promotions and weak traffic continue to challenge the retailer.
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TJX Outpaces Kohl's on Growth Prospects, Zacks Says
Zacks Investment Research sees The TJX Companies better positioned for growth than Kohl's, citing TJX's off-price model, 6% comparable sales increase in the first quarter of fiscal 2027, and expansion to 5,262 stores worldwide. Kohl's faces cautious consumer spending and margin headwinds despite proprietary brand growth of 6% in the first quarter of fiscal 2026. TJX trades at a forward P/E of 30.6x versus Kohl's 13x, and TJX stock gained 5.3% over six months while Kohl's fell 17.8%. Zacks rates TJX a Buy and Kohl's a Hold.
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Kohl's proprietary brands drive 6% comparable sales growth and support gross margin
Kohl's Corporation reported that its proprietary brands delivered a 6% comparable sales increase in the first quarter of fiscal 2026, supporting merchandise margin and reinforcing the company's value proposition. Gross margin expanded 4 basis points year over year to 39.9%, driven by higher proprietary brand penetration, though the benefit was largely offset by increased shipping costs tied to higher digital penetration. Key labels such as FLX and Tek Gear showed strength across categories, with Juniors rising 10% led by the So brand, and Kohl's plans to roll out FLX to Kids in all stores by June. The company's shares have surged 114.1% over the past year, and it trades at a forward price-to-earnings ratio of 13, slightly below the industry average of 13.32.
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Micron earnings, Amazon Prime Day, and Fed bank stress tests headline next week's catalysts
Next week's key market events include Micron's earnings report, the start of Amazon's Prime Day sales event, and the Federal Reserve's release of 2026 bank stress test results. Micron is scheduled to report on Wednesday, while Amazon's four-day Prime Day begins Tuesday, triggering overlapping sales from rivals Walmart, Target, Best Buy, and Kohl's. The Fed will publish stress test results for major banks including JPMorgan Chase, Bank of America, Citigroup, Wells Fargo, Goldman Sachs, and Morgan Stanley after the market close on Wednesday. Other notable earnings include FedEx and Carnival on Tuesday, and Paychex and Jefferies Financial on Wednesday. The June core PCE price index, a key inflation gauge, is due Thursday with economists forecasting a 3.4% core rate.